Retail Voodoo is a U.S. based brand strategy firm that helps food, beverage, wellness, and fitness companies address their toughest growth challenges. Our expertise in brand strategy, innovation, consumer markets, and package design generates triple-digit increase in gross revenue (on average).

Retail Voodoo not only executed flawlessly but also brought our retail presentation to the next level. The Retail Voodoo team sees the immediate needs at retail and through their work they are able to create a lasting consumer impression.

  • - D. Berger / Senior Marketing Director
  • Brookes Running

Retail Voodoo was on my radar for years prior to our rebrand. They made us think, brought clarity to the research process, and revitalized our packaging’s soul. This helped us move with a new level confidence that resulted in stronger sales.

  • - Will Blount / President
  • Ruffwear

When I joined Sur La Table, I called just one agency to develop our new branding tool kit. This is my third major retailer where I’ve leveraged Lemley and his band of voodoo-ites. I have become a true believer of their work. They do convert consumers into true believers!

  • - Robb Ginter / VP Creative Services
  • Sur La Table

David and his team are creative brand experts that know how to stay on task. He’s not afraid to say what needs to be said and he brings even the most stubborn of us around with solid research and gut instincts.

  • - Laurie Albrecht / (former) VP Marketing
  • PCC Natural Markets

David Lemley and team intensively researched our company and gave us the revitalized brand identity and retail brand design that are really rooted in our outdoor culture. The way this has resonated with our employees and our customers is amazing.

  • - D. Madsen (retired) / CEO
  • REI

Be proud of your work! Great impact on shelf, and the new design change combined with the new recipe has buyers excited (Walmart included!).

  • - Marjolaine DeClaviere / VP Marketing
  • Russell Stover

Retail Voodoo helped us define who we are, why we do what we do and how to talk about with others around the globe.

  • - J. Russell / CEO & Founder
  • Teton Waters Ranch

Our team couldn’t be more positive or excited about the new strategy, packaging and integrated marketing system. We are exceeding monthly numbers far beyond what we could even imagine.

  • - Karyn Abrahamson / VP Marketing
  • Essentia Water

Through their process, Retail Voodoo allowed us to identify uniquely differentiated brand strategies. Their work positioned our brands for a new generation of organic ice cream eaters and put us on a path to quickly accelerate our growth in the marketplace.

  • - Michelle Hunt / VP of Marketing
  • Alden's Organic

Working with Retail Voodoo made us feel like we were in safe hands while undergoing a vulnerable challenge. Their process and enthusiasm really made the journey clearly defined and a breath of fresh air. As a result of our work together, Living Intentions has a wonderfully refreshed and innovative brand, clear messaging for our consumers, and accessibility to meeting our internal goals. I strongly recommend them.

  • - Joshua McHugh / Owner
  • Living Intentions

Retail Voodoo is a great partner for Hilary’s. Their strategy process helped us get back to our core, redefine our why, and propel us into the future. Our business continues to grow, just like they said it would.

  • - Lydia Butler / CEO
  • Hilary’s Eat Well

I admit I was skeptical that brand strategy could grow our business and change our culture. But Retail Voodoo’s unwavering commitment to guide us into the future worked!

  • - Linda Miles / President
  • Derma-E

Wow, wow, wow! Retail Voodoo’s work was astounding!

  • - Erika Cottrell / VP of Marketing
  • Sahale Snacks

Retail Voodoo helped us create a bold, iconic, bright, crisp, high-impact and highly visible packaging system and got us thinking about our product portfolio in a way that helped move our business forward.

  • - Bill Sternoff / CEO
  • Body Glide

This team of experts knows how to stay on task. They’re not afraid to say what needs to be said and bring even the most stubborn of us around with solid research and gut instincts.

  • - Laurie Albrecht / VP of Marketing
  • PCC Natural Markets

What I like about Retail Voodoo is that they are fearless in their approach. They partner with you so they’re right by your side through the whole process. They’re very passionate partners as well.

  • - Sharelle Klaus / CEO & Founder
  • DRY

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