Put a Wrap On It: The Rise of Packaging in Fresh Food

15.01.19 / Eric Wyttenbach

Food packaging must-know: Shoppers today are more discerning when making selections about fresh products in their grocery stores. Is your brand keeping up?

How to Use Form Factor to Powerfully Transform Your Brand and Disrupt Your Industry

08.11.17 / Eric Wyttenbach

Form factor can either be part of your brand’s selling mechanism or integral to the functionality of the products. Learn how it impacts your customers' interaction with your brand.


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