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The Importance of Having Accelerator Programs for Latino Entrepreneurs Featuring Junea Rocha, Brazi Bites

Are you a startup struggling to achieve success? Have you thought of joining an entrepreneur accelerator program?

It is not easy to make a business viable — many barriers can take you down. That’s why Junea Rocha relied upon many people in her journey growing Brazi Bites. She now has a thriving brand and is passionate about helping others achieve success. With the launch of the Latino Entrepreneur Accelerator Program, Junea is uplifting minority entrepreneurs, giving them a network of support, and helping them reach their biggest goals.

In this episode of the Gooder Podcast, host Diana Fryc sits down with Junea Rocha, the Co-founder and CMO of Brazi Bites, to discuss how she’s helping entrepreneurs succeed through the Latino Entrepreneur Accelerator Program. Junea talks about the program, the industry gap she’s trying to reduce, how the program will help startup leaders achieve success, and the criteria for joining the program.

In this episode we learn:

  • Junea Rocha talks about Brazi Bites’ new products
  • The Latino Entrepreneur Accelerator Program Junea has developed — and the inspiration behind it
  • How Brazi Bites’ journey is connected to the template of the program
  • Junea explains the gap her program is trying to reduce
  • How the Latino Entrepreneur Accelerator Program is going to help startup leaders achieve success
  • Who can join the Latino Entrepreneur Accelerator Program, and what’s the application process like?
Gooder Podcast

The Importance of Having Accelerator Programs for Latino Entrepreneurs Featuring Junea Rocha, Brazi Bites

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About Junea Rocha

Junea Rocha is the Co-founder and CMO of Brazi Bites. Junea founded Brazi Bites with her husband in 2010 in the hopes that Americans would love Brazilian Cheese Bread (pão de queijo) as much as they did. After appearing on ABC’s Shark Tank in 2015, Brazi Bites grew a passionate, cult-like fanbase, and in the years since has expanded to thousands of freezer sections nationwide. In her time running Brazi Bites, Junea has gained experience in all areas of the business, while remaining deeply passionate about sharing their delicious creations with the world.

Guests Social Media Links: 

LinkedIn Junea Rocha:


Show Resources: 

This episode is brought to you by Retail Voodoo

Retail Voodoo has been building beloved and dominant brands in the food, wellness, beverage, and fitness CPG industries for over 30 years. They’ve served multinational companies like PepsiCo. and Starbucks, startups like High Key, and everything in between. 

Their proven process guides hundreds of mission-driven consumer brands to attract a broad and passionate fan base, crush their categories through growth and innovation, and magnify their social and environmental impact. 

So, if you are ready to find a partner that will help your business create a high-impact strategy that gives your brand an advantage, Retail Voodoo is here to help.

Visit or email to learn more.

Diana Fryc

For Diana, a fierce determination to pursue what’s right is rooted in her DNA. The daughter of parents who endured unimaginable hardship before emigrating from Eastern Europe to the U.S., she is built for a higher purpose. Starting with an experience working with Jane Goodall to source sustainably made paper, she went on to a career helping Corporate America normalize the use of environmentally responsible products and materials before coming to Retail Voodoo.

Connect with Diana