What ingredients do you think of when someone says “energy drink?” Caffeine, amino acids, and sugar? What about nitric oxide?
If you’ve got a blank stare — that’s OK. The knowledge of nitric oxides’ amazing health benefits is just beginning to emerge. Scientists have coined it the “miracle molecule.” The Moonlight Beverage Company has a mission to make nitric oxide more accessible by blending it with amino acids, ribose, caffeine, and vitamin B for an incredible energy drink that benefits your brain, heart, and body. But how did this journey begin?
In this episode of the Gooder Podcast, Diana Fryc is joined by Kristin Schroeder, Co-founder and CEO of Moonlight Beverage Company, to discuss how they have reinvigorated energy drinks with nitric oxide. Kristin talks about the health benefits of nitric oxide, the inspiration behind Moonlight Beverage Company, and how she works with her husband to bring their mission to life.
In this episode we learn:
- Kristin Schroeder shares the story behind Moonlight Beverage Company
- What are the health benefits of nitric oxide?
- Kristin describes her background in chemical engineering, business, and interior design
- Kristin shares how company responsibilities are divided amongst her family
- What was the development phase like for Moonlight Beverage Company?
- Kristin gives a shout-out to other powerhouse female leaders in CPG
About Kristin Schroeder
Kristin Schroeder is the Co-founder and CEO of Moonlight Beverage Company. The company recently launched two patented first-to-market beverages that harness the power of nitric oxide, known as the miracle molecule. Wingman Smart Energy is a performance beverage made with amino acids and natural ingredients, and Love Life is an enhanced intimacy beverage.
Kristin has a strong technical background in manufacturing, tech service, product development, and intellectual property as a chemical engineer and co-inventor of three US patents. After gaining business experience at a Fortune 100 company, Kristin switched gears. She earned an AASD in Interior Design and ran her own residential design company until joining forces with her husband to launch Moonlight Beverage Company.
Guests Social Media Links:
LinkedIn Kristin Schroeder : https://www.linkedin.com/in/kristin-schroeder-a22286206/
- Kristin Schroeder on LinkedIn
- Moonlight Beverage Company
- Wingman Smart Energy
- Love Life
- Alan Murray on LinkedIn
- Don Kremin on LinkedIn
- Cherie Jackson on LinkedIn
- Frooze Balls
- Cherie Jackson on the Gooder Podcast
- Heather Collins on LinkedIn
- h | c marketing and communications
- Erika Lepczyk on the Gooder Podcast
- Diana Fryc on LinkedIn
- Retail Voodoo
Sponsor for this episode…
This episode is brought to you by Retail Voodoo.
Retail Voodoo has been building beloved and dominant brands in the food, wellness, beverage, and fitness CPG industries for over 30 years. They’ve served multinational companies like PepsiCo. and Starbucks, startups like High Key, and everything in between.
Their proven process guides hundreds of mission-driven consumer brands to attract a broad and passionate fan base, crush their categories through growth and innovation, and magnify their social and environmental impact.
So, if you are ready to find a partner that will help your business create a high-impact strategy that gives your brand an advantage, Retail Voodoo is here to help.