Beth Corbett is a brand packaging leader who has merged her background in marketing and sales with her passion for cannabis and CBD products to become a leading packaging consultant to this exploding market.
Beth shares her insights on how COVID-19 and international policies are impacting long and short-term issues related to domestic and global sourcing and environmental packaging innovations. She also shares how new technologies not only make a greener supply chain but can enhance consumer, customer and retailer relations.
In this episode you will learn:
· How transparent communication and sharing of data can strengthen your relationships with retailers.
· How just-in-time inventory is being redefined.
· What new technologies in environmental packaging need to be explored further and championed by major brands.
· How Augmented Reality can build a bridge with consumers when other marketing tactics cannot be used.
· Why relationships and planning are worth more than money.
This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/5671635/advertisement
