What We Do

At Retail Voodoo, we provide branding, innovation, and design services that help food, beverage, and wellness brands navigate change, confidently stand out from the competition, drive growth, and build the tools to create long-term brand relevance.

North Star Mapping
We help you define your brand:

Brand strategy development to define what makes your brand unique
Codify mission, vision, values, and beliefs to resonate internally and with the world
Brand positioning and value propositions to set your brand apart
Brand architecture to organize and communicate your brand structure
Brand voice and behavior to create a consistent brand experience across touchpoints

Learn More

Brand Category Traction Audit
We help you benchmark your brand against your category in one meeting:

A clear and unbiased view of your category
Consumer-focused, action-minded view of your business
Actionable insights to evolve your brand now

Learn More

Brand Design
We differentiate your brand at every touchpoint:

Packaging design that communicates your brand story and values
Visual identity development to create a memorable brand image
Campaign development to establish a consistent brand message
Website design that showcases your brand and drives conversions

Learn More

Go-to-Market Strategy
We help you build the tools to compete:

Audience and customer understanding to connect with your target market
Social and content strategy to reach and engage with your audience
Channel mix recommendation to deliver the right message through the right channels
Metrics and measurements to track performance and optimize results